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Research Group Altamira

Minciencias Category: A1

Institutionalization date: 2007

Knowledge area: Ciencias Sociales, Humanidades y Teología

Academic programs to which it responds or supports:
Specialization in Branding and Strategic Communication / Advertising / Técnico Laboral en Comunicación Gráfica

GrupLac

Advertising, consumption and audiences:

This line of research revitalizes research on advertising communication, within the more general context of the search for sustainability and artistic and cultural creations that, in terms of social co-responsibility, respond to this search.

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