{"id":229773,"date":"2025-10-25T14:50:01","date_gmt":"2025-10-25T19:50:01","guid":{"rendered":"https:\/\/www.ucm.edu.co\/?p=229773"},"modified":"2025-10-25T14:50:02","modified_gmt":"2025-10-25T19:50:02","slug":"ucm-celebra-el-inicio-de-dos-nuevas-cohortes-de-posgrado","status":"publish","type":"post","link":"https:\/\/www.ucm.edu.co\/en\/ucm-celebra-el-inicio-de-dos-nuevas-cohortes-de-posgrado\/","title":{"rendered":"UCM celebra el inicio de dos nuevas cohortes de posgrado"},"content":{"rendered":"

El crecimiento acad\u00e9mico de la Universidad Cat\u00f3lica de Manizales (UCM) se fortalece con la llegada de nuevos profesionales que inician su camino en la formaci\u00f3n posgradual, la V cohorte de la Specialization in Branding and Strategic Communication<\/a> y la XVII cohorte de la Specialization in Health Administration<\/a> representan la continuidad de un proyecto educativo que inspira transformaci\u00f3n, compromiso social y liderazgo \u00e9tico en cada uno de sus estudiantes.<\/p>\n\n\n\n

Specialization in Branding and Strategic Communication<\/h2>\n\n\n\n

La quinta cohorte de esta especializaci\u00f3n abre un nuevo ciclo de aprendizaje que impulsa la comunicaci\u00f3n estrat\u00e9gica como fuerza creadora en la consolidaci\u00f3n de marcas aut\u00e9nticas y coherentes con los valores de las organizaciones y que inspira a cada estudiante a unir la creatividad con la responsabilidad social en un contexto que exige innovaci\u00f3n, pensamiento cr\u00edtico y compromiso con las realidades de su entorno.<\/p>\n\n\n\n

<\/p>\n\n\n\n

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\"\"<\/figure>\n<\/div>\n\n\n\n
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La Especializaci\u00f3n en Branding y Comunicaci\u00f3n Estrat\u00e9gica responde a las transformaciones actuales de la publicidad y a la b\u00fasqueda de profesionales capaces de generar impacto positivo en la sociedad y que integran investigaci\u00f3n, planeaci\u00f3n y gesti\u00f3n de marca dentro de una experiencia acad\u00e9mica que fomenta la excelencia, la colaboraci\u00f3n y una visi\u00f3n amplia y humana del mercado.<\/p>\n\n\n\n

Cada idea que nace en esta especializaci\u00f3n fortalece la voz de las marcas y proyecta el talento UCM hacia nuevos horizontes.<\/p>\n<\/div>\n<\/div>\n\n\n\n

<\/p>\n\n\n\n

Specialization in Health Administration<\/h2>\n\n\n\n

La d\u00e9cimo s\u00e9ptima cohorte de la Especializaci\u00f3n en Administraci\u00f3n de la Salud en el Centro Tutorial de C\u00facuta, representa el compromiso de la UCM con una formaci\u00f3n que une conocimiento t\u00e9cnico, valores humanos y liderazgo orientado al servicio y que impulsa a cada participante a dirigir procesos con calidad, responsabilidad y vocaci\u00f3n por el bienestar de las comunidades y el fortalecimiento del sistema de salud.<\/p>\n\n\n\n

<\/p>\n\n\n\n

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Este programa potencia las competencias de los profesionales del sector al brindar una visi\u00f3n integral sobre la gesti\u00f3n administrativa, legal y social de las instituciones de salud y que consolida una experiencia acad\u00e9mica guiada por principios \u00e9ticos y humanistas que promueven decisiones acertadas y una cultura de servicio basada en el prop\u00f3sito y la excelencia.<\/p>\n\n\n\n

Cada profesional que avanza en esta especializaci\u00f3n se convierte en un l\u00edder que transforma la gesti\u00f3n en salud con sentido humano y excelencia.<\/p>\n<\/div>\n<\/div>\n\n\n\n

<\/p>\n\n\n\n

La UCM celebra el inicio de estas cohortes con la convicci\u00f3n de que cada estudiante construir\u00e1 un camino de excelencia acad\u00e9mica y desarrollo humano que transformar\u00e1 positivamente su entorno.<\/p>\n\n\n\n

Tambi\u00e9n podr\u00eda interesarte: https:\/\/www.ucm.edu.co\/el-talento-ucm-brillo-en-festivoz-2025\/<\/em><\/a><\/p>","protected":false},"excerpt":{"rendered":"

El inicio de estas cohortes reafirma el valor del conocimiento como motor de transformaci\u00f3n y desarrollo. La Universidad Cat\u00f3lica de Manizales fortalece su compromiso con la formaci\u00f3n de especialistas capaces de liderar procesos estrat\u00e9gicos en comunicaci\u00f3n y gesti\u00f3n en salud desde una visi\u00f3n \u00e9tica, innovadora y humana.<\/p>","protected":false},"author":5,"featured_media":229076,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[11],"tags":[1290,402,550,69],"class_list":["post-229773","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-proyeccion","tag-administracion-de-la-salud","tag-bienvenida-ucm","tag-especializacion-en-branding-y-comunicacion-estrategica","tag-universidad-catolica-de-manizales"],"yoast_head":"\nUCM da la bienvenida a sus nuevas cohortes de especializaci\u00f3n<\/title>\n<meta name=\"description\" content=\"La UCM celebra el inicio de nuevas cohortes que consolidan su compromiso con la formaci\u00f3n de especialistas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ucm.edu.co\/en\/ucm-celebra-el-inicio-de-dos-nuevas-cohortes-de-posgrado\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"UCM da la bienvenida a sus nuevas cohortes de especializaci\u00f3n\" \/>\n<meta property=\"og:description\" content=\"La UCM celebra el inicio de nuevas cohortes que consolidan su compromiso con la formaci\u00f3n de especialistas.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ucm.edu.co\/en\/ucm-celebra-el-inicio-de-dos-nuevas-cohortes-de-posgrado\/\" \/>\n<meta property=\"og:site_name\" content=\"UCM - 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