{"id":212257,"date":"2023-11-27T12:06:13","date_gmt":"2023-11-27T17:06:13","guid":{"rendered":"https:\/\/www.ucm.edu.co\/?p=212257"},"modified":"2023-11-28T11:09:43","modified_gmt":"2023-11-28T16:09:43","slug":"y-decian-que-la-investigacion-era-aburrida","status":"publish","type":"post","link":"https:\/\/www.ucm.edu.co\/en\/y-decian-que-la-investigacion-era-aburrida\/","title":{"rendered":"\u201cY dec\u00edan que la investigaci\u00f3n era aburrida\u2026\u201d"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Hace aproximadamente dos a\u00f1os, me un\u00ed al semillero de investigaci\u00f3n, y desde entonces, he desempe\u00f1ado el papel de Asistente de Investigaci\u00f3n. Considero que hay un \u00abJuan Manuel\u00bb antes y despu\u00e9s de esta experiencia. Me describir\u00eda como una persona exageradamente t\u00edmida, lo que ha ocasionado algunos problemas a la hora de expresarme en p\u00fablico. Gracias al semillero y a los eventos en los que representamos a la <strong>UCM<\/strong>, he logrado superar mis nervios. A meses de comenzar la pr\u00e1ctica, puedo decir que ya no le temo a hablar en p\u00fablico y que estoy preparado para vender ideas a mis clientes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pero eso no es todo; agradezco enormemente a la profesora Ana Mar\u00eda, con quien hemos desarrollado una apreciaci\u00f3n profunda por la investigaci\u00f3n. Juntos hemos aprendido desde c\u00f3mo redactar y buscar informaci\u00f3n en la web hasta pasar horas viendo tutoriales para dominar el uso de Bibliometrix.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hace exactamente un mes, junto con mi compa\u00f1era Maria Paula, tuvimos la oportunidad de asistir al Encuentro Nacional de Semilleros de Investigaci\u00f3n REDCOLSI en la ciudad de Cartagena, donde presentamos nuestro trabajo de grado titulado \u00abNo coma cuento, coma storydoing: Dise\u00f1o de un modelo de Storydoing que contribuya al posicionamiento de la Responsabilidad Social de marca del sector de alimentos en Colombia &#8211; Caso ORIGAMI\u00bb. Est\u00e1bamos emocionados, ya que este evento era mucho m\u00e1s grande que los anteriores a los que hab\u00edamos asistido. En un momento nos preocupamos por c\u00f3mo costear\u00edamos el viaje, as\u00ed que decidimos organizar una rifa. Al cabo de unos d\u00edas, recibimos la buena noticia de que la Universidad nos ayudar\u00eda con los vi\u00e1ticos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Llegamos a Cartagena y todo transcurri\u00f3 de maravilla. Participamos en el evento, aprovechamos los tiempos libres para hacer de turistas y lleg\u00f3 el gran d\u00eda de presentar nuestro proyecto. A pesar de algunos contratiempos (como que se me estaba yendo la voz), lo hicimos muy bien. Despu\u00e9s del evento, nos sentimos muy contentos, ya que nos reconfortaba saber que para llegar hasta all\u00ed, tuvimos que obtener un puntaje por encima de 90.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"818\" src=\"https:\/\/www.ucm.edu.co\/wp-content\/uploads\/2023\/11\/estudiantes-ucm-en-peru.jpg\" alt=\"\" class=\"wp-image-212277\" srcset=\"https:\/\/www.ucm.edu.co\/wp-content\/uploads\/2023\/11\/estudiantes-ucm-en-peru.jpg 700w, https:\/\/www.ucm.edu.co\/wp-content\/uploads\/2023\/11\/estudiantes-ucm-en-peru-480x561.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 700px, 100vw\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">En el cierre del evento, nos dimos cuenta de que si logr\u00e1bamos pasar, el pr\u00f3ximo encuentro ser\u00eda en la ciudad de Lima, Per\u00fa. Nos emocionamos y quedamos a la expectativa de cu\u00e1l podr\u00eda ser nuestro puntaje.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pasaron los d\u00edas y finalmente pudimos saber c\u00f3mo nos fue. La profesora Ana Mar\u00eda nos escribi\u00f3 un mensaje que dec\u00eda: \u00abEl proyecto de storydoing sac\u00f3 un puntaje perfecto en Cartagena: 100\/100 y obtuvo una calificaci\u00f3n meritoria. \u00a1Muchas felicitaciones! Es un logro a su gran trabajo y compromiso. Les mando un abrazo enorme, son incre\u00edbles\u00bb. Al leer ese mensaje, experiment\u00e9 una mezcla de emociones. \u00a1Estaba llorando de emoci\u00f3n! No pod\u00eda creerlo. Mientras le escrib\u00eda a mi mam\u00e1 y a mi hermana, no dejaba de llorar y de sentirme muy satisfecho con todo el trabajo que, junto a Ana Mar\u00eda y Mar\u00eda Paula, hab\u00edamos logrado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>\u00a1Nos vamos a Per\u00fa a representar a la UCM!<\/em><\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Juan Manuel Pati\u00f1o, estudiante de octavo semestre de Publicidad y ganador, junto a su compa\u00f1era Mar\u00eda Paula R\u00edos, de calificaci\u00f3n meritoria para su proyecto, nos deja esta cr\u00f3nica de su experiencia con la investigaci\u00f3n en el Semillero de Investigaci\u00f3n + Creaci\u00f3n Alejandr\u00eda.<\/p>","protected":false},"author":5,"featured_media":212279,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[672,12],"tags":[271,362],"class_list":["post-212257","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-publicidad","category-investigacion","tag-investigacion","tag-publicidad"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - 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